What we want to do is make a leapfrog product that is way smarter than any mobile device has ever been, and super-easy to use. This is what iPhone is. OK? So, we're going to reinvent the phone.

We're going to be able to ask our computers to monitor things for us, and when certain conditions happen, are triggered, the computers will take certain actions and inform us after the fact.

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.

Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.

Computers themselves, and software yet to be developed, will revolutionize the way we learn.

A lot of people in our industry haven't had very diverse experiences. So they don't have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader one's understanding of the human experience, the better design we will have.

I think we're having fun. I think our customers really like our products. And we're always trying to do better.

I think it's brought the world a lot closer together, and will continue to do that. There are downsides to everything; there are unintended consequences to everything. The most corrosive piece of technology that I've ever seen is called television - but then, again, television, at its best, is magnificent.

Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation.

The people who are doing the work are the moving force behind the Macintosh. My job is to create a space for them, to clear out the rest of the organization and keep it at bay.

The over-all point is that new technology will not necessarily replace old technology, but it will date it. By definition. Eventually, it will replace it. But it's like people who had black-and-white TVs when color came out. They eventually decided whether or not the new technology was worth the investment.

You'll see more and more perfection of that - computer as servant. But the next thing is going to be computer as a guide or agent.

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

In today's knowledge-based economy, what you earn depends on what you learn. Jobs in the information technology sector, for example, pay 85 percent more than the private sector average.

You can't trust code that you did not totally create yourself.

One of my most productive days was throwing away 1000 lines of code.

More precisely stated, the problem is to write a source program that, when compiled and executed, will produce as output an exact copy of its source.

I think the major good idea in Unix was its clean and simple interface: open, close, read, and write.

I do not fear computers. I fear the lack of them.

Those countries that use firewalls or otherwise restrict the ability of their citizens to obtain access to information are hurting themselves, especially when it comes to their ability to compete economically.

Obviously we want to find common ground, we want a successful summit, but we're not giving away our principles in order to get there

It has to be done in an appropriate way, so that nobody thinks it is a backdoor approach to have intergovernmental regulation for something that ought not to be regulated.

The drive toward complex technical achievement offers a clue to why the U.S. is good at space gadgetry and bad at slum problems.

Technology... is a queer thing. It brings you great gifts with one hand, and it stabs you in the back with the other.

Technological progress has merely provided us with more efficient means for going backwards.

If it keeps up, man will atrophy all his limbs but the push-button finger.

It has become appallingly obvious that our technology has exceeded our humanity

Technology is destructive only in the hands of people who do not realize that they are one and the same process as the universe.